slash power costs

This week, we take a look at promising new technology reducing power costs to cool data centers; the rise of India as a data center hub, capacity expansions in England and more news from the week.

Data Center News Roundup for Friday, Jan. 25, 2019

Promising Cooling Tech on the Horizon

In IEEE Spectrum this week, there’s word of a new low-power system for data centers from Arizona-based Forced Physics. According to the story, the JouleForce conductor is a “passive system that uses ambient, filtered, nonrefrigerated air” to draw heat away from chips. Next month, Forced Physics will launch the first-of-its-kind system in an Arizona data center (a place that knows a thing or two about heat), where 30 conductors will cool the data center. The potential demand for such as system is understandably high, but results of the test won’t be known for a year. Until then, we’ll have to stick to more traditional cooling methods. Read the full piece here.

India Rises

With its staggering population, India has always been a rising force to be reckoned with. Now there’s word that the nation’s data center market will grow at a CAGR of nine percent over the next five years. In a report from ResearchAndMarkets out this week, it was forecasted that the market would grow to $4 billion by 2024. Leading the way are the major cities of Mumbai, Bangalore and Hyderabad with massive hyperscale facilities, mirroring activity we’ve been seeing around the world. You can read the full report here, but note there is a not-so-small fee to download it.

London Capacity Doubling

Speaking of big projects, London data center provider Virtus announced it would spend more than £500 million (approximately $650,000,000 USD) on doubling the size of its English data center capacity. According to the story in Data Center Knowledge, sharply increasing demand is driving the need for this expansion. Banks, retailers and other enterprises are behind much of this action, with marquee players like Amazon and Microsoft entering the fray. Virtus will add three facilities in Slough, and two more in Stockley Park near London. The report says the new facilities are averaging 75 percent leased already. Read the rundown here.

The Case for Object Storage

Also in Data Center Knowledge, Red Hat Storage’s Irshad Raihan writes about the increasingly chaotic world of data in a piece called “Finding Structure in an Unstructured Data World.” Stating that, “Today’s mission critical apps are dependent on not only new types of unstructured data such as videos and texts, but also new heuristic statistical models and analytic frameworks,” Raihan argues that we’re seeing an unprecedented use of these apps across a variety of industries. With all this progress, though, comes a potential mess, which is why he is a proponent of object storage. Some of the benefits he touts for object storage include making it easier to find data in a distributed system, using metadata to sort photos and the ability to decouple compute from storage. There are also cost savings to be reaped from such an approach. Read his suggestions here.